Privacy Policy

Our Privacy Policy

  1. Purpose of this Policy

This policy explains how Alchemy collects, uses, stores, and protects personal information in accordance with the Protection of Personal Information Act (POPIA).

We respect the privacy of our customers, staff, and visitors and are committed to handling personal information responsibly and lawfully.

  1. Personal Information We Collect

We may collect the following personal information when you interact with our restaurant or make a booking:

2.1 Booking Information

When reservations are made online, by phone, or in person, we may collect:

  • Name and surname
  • Contact number
  • Email address
  • Booking date and time
  • Number of guests
  • Special requests (e.g., dietary requirements or celebrations)

2.2 Customer Communications

If you contact us or sign up for communications, we may collect:

  • Name
  • Contact details
  • Feedback or enquiry information

 

2.3 CCTV Footage

Security cameras operate within the restaurant premises for:

  • Safety and security of guests and staff
  • Prevention and investigation of crime
  • Protection of property


Cameras monitor public areas such as:

  • Restaurant floor
  • Bar area
  • Entrances and exits

Cameras do not monitor private areas such as bathrooms.

  1. How Personal Information Is Used

Personal information may be used for the following purposes:

  • Managing reservations and customer bookings
  • Communicating booking confirmations or changes
  • Responding to enquiries
  • Improving customer service
  • Maintaining safety and security through CCTV monitoring
  • Complying with legal or regulatory requirements

We only collect information that is necessary for these purposes.

  1. Storage and Security of Information

We take reasonable steps to protect personal information from loss, misuse, unauthorised access, or disclosure.

This includes:

  • Secure online booking systems
  • Password-protected digital records
  • Restricted staff access to customer information
  • Secure storage of CCTV recordings
  1. CCTV Data Retention


CCTV footage is:

  • Used only for safety, security, and incident investigation
  • Stored securely
  • Retained for a limited period (typically 30–60 days) unless required for investigation or legal purposes
  • Only authorised management personnel may access CCTV recordings.
  1. Sharing of Personal Information

We do not sell or share personal information with third parties for marketing purposes.

Personal information may only be shared when:

  • Required by law
  • Requested by law enforcement authorities
  • Necessary for booking systems or service providers who assist us in operating our business

All service providers are expected to handle information in accordance with POPIA.

  1. Your Rights

Under POPIA, individuals have the right to:

  • Request access to their personal information
  • Request correction of inaccurate information
  • Request deletion of personal information where appropriate
  • Object to the processing of personal information in certain circumstances

Requests may be submitted to our Information Officer.

  1. Information Officer

The restaurant has appointed an Information Officer responsible for ensuring compliance with POPIA.

Information Officer:
Name                                : Matt De Matteis
E-mail                               :  matt@blackstrap.co.za

9. Website and Online Booking Privacy

When bookings are made through our website or online booking platform:

  • Personal information is used solely for reservation purposes
  • Information is stored securely
  • We do not collect unnecessary personal data

Our website may use basic cookies to improve functionality.

  1. Policy Updates

This policy may be updated from time to time to ensure compliance with legal requirements or operational changes.

The latest version will always be available:

  • On our website
  • On request at the restaurant

If you have any concerns regarding privacy or personal information, please contact our Information Officer.

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Discover the science and art of mixology at Alchemy Bar, where every sip is a liquid masterpiece.

Our team is dedicated to curating a unique selection of spirits, beer, and wine, meticulously chosen with purpose and intent. We pride ourselves on serving local and craft beverages and also some truly unique finds from around the globe.

With our expertly mixed cocktails we celebrate the best classics, reimagined with an Alchemy twist, and provide a canvas for experimentation and innovation with our original Alchemy creations. Whether you’re savouring a cocktail or exploring our exceptional selection, we invite you to sit back, relax and enjoy the Alchemy magic!

Embark on a captivating journey at The ‘Other’ Room, our cellar, and retail outlet. Unveil the best-kept secrets of South Africa’s wine world, with our collection of lesser-known yet highly regarded estate wines, as well as experimental, unusual creations from independent winemakers.

What further sets The ‘Other’ Room apart is our focus on KZN wines and the finest locally crafted spirits. And of course, you won’t want to miss our award-winning Blackstrap Ginsala and Cassia Rum, made right here in Ballito!

One of our founder Theo’s fondest memories of living in New York is the city’s abundance of eateries serving all-day brunch or tapas, often with an amazing wine list and always with incredible cocktails. New York’s cosmopolitan and eclectic population ensures access to great cuisine from around the world. At Alchemy, we aim to bring a slice of that experience to our shores, with a small plates and weekend brunch menu designed to satisfy your food cravings, all day long. From Theo’s mom’s recipes to a tapestry of globally inspired dishes, each plate is presented with love, our usual commitment to excellence and our appetite for innovation.

At Alchemy, we blend tradition and innovation, and no less so in our distillery. Blackstrap Craft Distillery™ draws inspiration from the KZN North Coast’s rich heritage of sugarcane farming and sugar refining.

The very name, Blackstrap, is a nod to the viscous substance born during the sugarcane refining process. All our spirits, even the gin, are distilled from a sugar cane base.

Our very own GINSALA™ is more than just a gin; it’s a sensory exploration, a celebration of craftsmanship, and a testament to the marriage of tradition and innovation. Indulge in the limited volumes of this high-quality, small-batch gin that encapsulates the spirit of Alchemy—a place where heritage meets avant-garde.